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Enviromental Skin Protector is a 3-in-1 antioxidant moisturizer + zinc suncreen + anti pollution film that will change the way you wear sunscreen. ESP forms an invisible film on the skin that acts as a barrier between you and the environment, reflecting UV light away and neutralising environmental aggressors such as pollution, chemicals and smoke.
ESP's 100% mineral reflectors create a physical, reflective veil on the surface of the skin and differs to the chemical UV filters found in many conventional sunscreens. These reflectors may also assist in diminishing the look of fine lines, while still offering a smooth texture.
What makes Zinc so special?
Zinc Oxide is a NATURAL, PHYSICAL sunscreening agent that sits on your skin refl ecting dangerous UVA and UVB rays. Chemical sunscreens on the other hand, merely diffuse rays, usually just UVB. Most chemical sunscreens offer little or no protection against UVA rays.
Don’t all SPF30+ sunscreens offer the same protection?
No. SPF is only a measure of protection against UVB, not UVA.
Why is it so important to protect against UVA rays?
Apart from being responsible for up to 70% of ageing, UVA exposure is now known to be a major cause of skin cancer.
If Zinc is so good why aren’t all sunscreens like INVISIBLE ZINC™?
Most sunscreen manufacturers must meet certain price points and tend to use cheap sunscreening chemicals (octyl methoxycinnamate e.t.c.) as their active ingredients. Even the most reputable and trusted sunscreen manufacturers use these chemicals. Invisible Zinc™ is not cheap, but we’ve made it affordable for everyday use.
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